aruliden

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Lacoste

Taking Retail On The Road

LACOSTE’s dynamic and energetic sub-brand, LACOSTE L!VE evokes a spirit that challenges the traditional retail experience. Partnering with the LACOSTE team and SG Blocks, we conceived a mobile retail solution, built from a repurposed shipping container, that takes the L!VE experience out of stores and on the road to our favorite outdoor spaces. 

SERVICES PROVIDED

Industrial Design, Environment Design, Production Assistance, Retail Experience

PRESS

WWD, April 2012

 

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