Liesje partners with teams and businesses to identify opportunities and take the right leaps. Her expertise includes leading transformation programs for Fortune 100 companies, creating new brands for established businesses and startups, and bringing new offerings and services to market. Earlier in her career, she held roles at Redscout, Interbrand and frog design and served as an adjunct professor at NYU’s ITP. A pragmatic optimist, Liesje is driven by the belief that the interests of business, people and the planet are closer than we might think.